Keynote Panel – Search Marketing: Analyze This onlinemrkting: SEO is also optimizing for the users who search & not only for search engines who index your site, great quote heard at #SESNY clearsearch: RT @katemats: “Even if you have prominent position on organic, buying paid search will help with total click through and conversion.” #sesny paulbaranda: Brad Hill of Weblogs, AOL says SEO has changed into a behavioral issue, influences by facebook and digg, increasing virality #sesny glenngabe: Debate going on about shifts in power. Google, Facebook, Twitter, etc. Search vs....

Successful Information Architecture, Achieving Success with Improved Ads Quality, SEO Performance Marketing – Paid Search is Accountable So Why Not SEO?, Managing a Global SEO Campaign conversion_doc: RT @dominik_johnson: less is more as well on #facebook. keep as simple as it can be! i like ;o) but beware to have the right landingpage! #cro #conversion #sesny markmitchell: Just got a tour of the Facebook ad platform from them. For certain products this IS amazing. #sesny DanInTheCity: Universal Studio theme park told just 7 bloggers about the new Harry Potter ride. Within 24 hrs millions...

How To Become a Link Magnet, Search: Where to Next, Introduction to Analytics, Digital Asset Management, Introduction to Search Engine Marketing glenngabe: Building blocks for link magnetism: build a personal brand. Understand why you want links. rankings, clients, recognition, etc. #sesny state_ofsearch: Many of us are optimizing for the textual web, but it’s a more interactive web. #sesny IETraining: Pick a unique social media handle to make ur brand unique #sesny adcenter: Stefan up now talking about a “Web of Objects” – real-time firehoses, services, devices & multimedia...

The best tweets, in my opinion, from the keynote at SES NYC.  Enjoy Stay tuned for more. <Keynote> MerryMorud: Brands- you don’t need to tell EVERYBODY (& their moms) about new products/services just tell the few RIGHT people. -@dmscott #sesny leeodden: #SESNY Audience poll: have you responded to direct mail? 0-5% Phone book 3-5% Google 100% Social Network 85% @dmscott state_ofsearch: He now talks about a dentist in Boston who advertised in the yellow pages and was looking for a better way #sesny state_ofsearch: she started a blog “healthy mouth, healthy sex”. She then...

We can get you on the first page of Google! *Sigh* Another day, and another email offering to get my business on the front page of Google. Today the email came through a form on my old eBay consignment business‘ website.  I decided to write back, you can see the exchange below: From:  Melodie Merle Subject:  Search Engine Optimization We would like to get your website on first page of Google. All of our processes use the most ethical “white hat” Search Engine Optimization techniques that will not get your website banned or penalize. Please reply and I would be happy to send...

SEO, SEM, and Social Media Tips via twitter from SEMPDX 2010 aka… the world’s longest blog post I’ve found that these search/seo/sem/social conferences are more valuable for gleaning information when you follow them via twitter.  I can follow along while I work, “attend” all the sessions at once, and only get the best info thats made it through the attendees’ B.S. filter.  And attending is free! You just need to get the twitter hash tags that the attendees are using, and follow along.  Very simple! In this case, the tags were #SEMPDX & #searchfest. ...

Social media is the hottest thing since the Snuggie, and your business’ CMO is probably eager to  invest money in social media initiatives in 2010.  I found an awesome graphic while I was browsing Reddit.com today, and figured it would be a great resource to start a conversation about setting realistic business goals and managing client expectations during social media campaigns. What is Social Media? The concept of social media has been evolving since the web’s first Bulletin Board Systems (BBS), email, and Usenet discussions systems enabled people to collaborate and communicate...