m2 Ratcheting Buckles and Straps

m2 Ratcheting Buckles

What They Do

m2 inc is an engineering and production firm based in Winooski, Vermont that specializes in ratcheting buckles and ladder straps. These high-tension buckles and straps have a wide range of applications. Certain models are used by the military, medical industry, and also in wheelchair sports. Much of M2′s product line is covered by US and International patents.

What We’re Doing

What started out as a simple website redesign has turned into much more. Paypal buttons were replaced with a full-fledged e-commerce solution and online product catalog. Significant SEO work was completed in order to broaden the scope of organic traffic coming into m2 inc’s site. This included the creation of ‘Application’ pages that have allowed m2′s site to rank on the first page of Google for different terms like ‘military helmet strap‘ by building out applications pages. m2 inc has since seen a dramatic increase in sales from a variety of different industries.

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